Is it possible for a social media platform to be healthy? We think so and that’s exactly what we’re aiming to do at The Jump. If you’re like us, a group of people that miss bonding with real friends and real interests, join us. Here are 5 ways we’re paving the way for healthier social media:
1. Time well spent
Other platforms make money by sucking up your time with ads and distractions. The longer you spend on their apps, the more money they make selling digital ads. And what’s more is you’re probably so used to scrolling, you no longer realize how much energy it takes just to process everything you’re looking at.
Check out your Facebook and Instagram feeds. One out of every five posts will be an ad. It’s a formula and it’s keeping you from the things you actually came for—to connect with the people and interests you care about.
So, let’s stop all that. On The Jump, your feeds are free of ads and you’ll see your friends’ posts every time. Because why should an algorithm decide which updates and friend posts actually matter to you?
2. Power of positivity
There’s an old news media adage: ‘If it bleeds, it leads.’ On other platforms the most outlandish, polarizing stories are the ones that illicit the most comments, clicks and shares, so the algorithm prioritizes those posts over others.
That means, when you sign on to send your friend a cheerful Happy Birthday message, you’re forced to wade through divisive politics, angry rants and depressing posts, too. Who needs that emotional rollercoaster? It’s just exhausting.
On The Jump, we don’t reward negativity by helping it go viral. Sure, a friend might post an article that’s depressing or contentious, but it won’t be the norm and there won’t be mechanisms in place that facilitate virality. We believe that if we stop celebrating negative behavior, we can cultivate an ecosystem that values positivity, first and foremost.
We can cultivate an ecosystem that values positivity
3. Your data is yours
You’re a person, not a revenue stream. At The Jump, we will never sell your data and we’ll never prey on your information just to make a buck. That means, you can rest easy knowing we won’t eavesdrop on your conversations or inundate you with ads for that vacuum you looked at last week.
But we know what you’re thinking—that’s great, but how will you actually make money? Well, it won’t be by selling you out, because our revenue model doesn’t require it. We firmly believe that we can partner with cool brands and interesting creators to produce content you’ll actually want to see, content so cool you actually seek it out. (Think unique experiences, engaging tutorials and exclusive partnerships.)
Honestly, digital advertising was due for an overhaul anyway. Every year, brands drop $130 billion on ads and statistics show they don’t make much of an impact. So, while we’re changing the face of social media, let’s take on the advertising industry, too.
4. Focus on connection
Even if we don’t love Facebook, we’ll be the first to tell you that it’s not all bad. The parts about connecting friends and family? That’s the good stuff, but it’s hard to see all that when the negative aspects are so prevalent.
On The Jump, connection is at our forefront. We’re always looking for ways to enrich communication, rather than distract from it. That means we’re focusing on more ways for friends to share updates with other friends and expanding functionality to support the group experience.
By bringing so many tools together (signups, podcasts, events, checklists, file storage, just to name a few) we’re able to unite communities in a way that others can’t. On the app, discussions are engaging, resources are organized and groups of all sizes are able to collaborate effectively and efficiently.
5. You’re in control
We think user-driven customization is key to delivering a better social media experience. You can opt out of updates from users and hide posts from your newsfeed, but that’s just the beginning. Maybe you need updates from someone in one group, but don’t want to hear from them in another? We give you the tools to mix and match which updates you get throughout the app.
If you don’t like newsfeeds, no problem. On The Jump, you can turn it off entirely. Depressed by all the covid-19 news? We have a built-in feed filter that allows you to automatically remove posts based off any mix of keywords you select.
Finally, in addition to being able to filter your feed views based off all posts, friend posts and Jumps, you can also create custom feeds with specific friends and Jumps included.
