More social, less media
Stop the negativity
Let’s be honest, when you think of social media, you probably don’t get the warm fuzzies. Instead of focusing on those wholesome videos that go viral, social media platforms are usually bogged down by political rants, predatory ads, filtered versions of reality and depressing life comparisons.
Back to basics
We’re tired of the current social landscape. In the beginning, we loved connecting with friends and family on social media, but today, all we seem to find is toxicity. So, we started over. We pulled out the bad parts—the ads, the politics, the data mining—and focused on the basics, connecting with the people and interests that matter.
Power of positivity
How can a platform cultivate positivity? It starts with culture. We’re building a social platform that celebrates the meaningful connections and real-life interactions. There isn’t an algorithm to push the most outlandish story higher in feeds. We want people to bond on The Jump and connect more in real life.
A strong foundation
Other social media platforms strive to steal time, because the more time you spend on their platforms, the more ads they can sell. Sure, we want you to use The Jump, but wasting your time isn’t part of our plan. Instead, we’re investing our energy into helping our users have more robust, less distracted interactions.
Time well spent
From the beginning, social media platforms were designed to occupy as much of your time as possible. Each one constantly adjusts its algorithms to suck you in and keep you from leaving, whether that’s serving up articles that insight anger or an ad for a product you Googled the other day.
But there are good parts to social platforms, too, and we believe we can build a new ecosystem that celebrates those things. For example, connecting with people you love or Groups you’re a part of… that’s a great thing! On The Jump, it’s easy to log in, catch up and then go out and live your life. No more mindless scrolling.
No ads. No subscriptions. Just free.
Time for change
An ad-free experience sounds too good to be true, but honestly, ads aren’t working anyway and advertisers know it. So, while we’re changing the face of social media, let’s challenge brands to be better, too. Together, we can create an entirely new ecosystem that benefits everyone.
Everyone wins
Users on The Jump will never have to worry about ads popping up on their feed. Instead, we want to help brands funnel a piece of their digital advertising budgets into creating content and unique experiences you actually care about. Stuff so good that you seek it out.
Raising the bar
Take The Lego Movie, for example. It was a two-hour celebration of innovation and creation, all about a brand we love. We want to see more of that kind of thing. We believe we can help build partnerships, content and cool events that actually work for everyone involved.
You own your data
Most people don’t think too much about the monetizing of data. But selling your location, message content and habits is big business for other platforms. Using your data, companies are able to manipulate your purchasing habits and target ads and messages directly to you.
At The Jump, we believe that we have an ethical responsibility to protect our user’s private information on The Jump. We will never sell your data to any company, ever. This commitment allows us to ensure privacy for our users, now and always.
A platform for everyone
Users are growing increasingly annoyed with existing social media platforms, but they aren’t alone. Between wasted ad dollars and missed messages, we believe that it’s time for a new approach.
Brands
Every year, brands drop $85 billion on digital ads in the United States and statistics show they aren’t making much of an impact. We scroll past or block them and, usually, they just end up being clutter. We believe we can put a fraction of that money to use and create content users actually care about. It’s a win-win.
Creators
Imagine producing fresh content, only to be paid pennies for views. Not to mention, creators usually have to migrate their audience to a third-party platform for extra revenue. On The Jump, we’ll pay creators fairly and also deliver a platform that has all the tools they need to be successful, all in one place.
Organizations
When groups have an important message to share, they struggle to get the word out. Emails land in the spam folder, texts go unread and on Facebook, there are so many distractions, it’s a wonder anyone can find anything. We’ve designed our platform to reduce the noise, so it’s easy to connect and stay updated.